Book Description
Economics has become a bestselling text through its step-by-step introduction to both micro- and macroeconomics. This package contains a book and two 40-minute DVDs, which feature the bestselling tutorial software DiscoverEcon as well as all-new videos with Paul Solman of "The News Hour with Jim Lehrer." Three bonus chapters are available online for further information, while lively vignettes give life to central themes.
About the Author
Campbell R. McConnell taught at the University of Nebraska- Lincoln from 1953 through 1990. Stanley L. Brue is a professor at Pacific Lutheran University.
Economics FROM THE PUBLISHER
McConnell-Brue's Principles of Economics, 16e is the best-selling Principles of Economics textbook and has been teaching students in a clear, unbiased way for 40 years. The 15th edition grew market share because of its clear and careful treatment of principles of economics concepts, its balanced coverage, and its patient explanations. More students have learned their principles of Economics from McConnell-Brue than any other text; 12 million of them. The 16th edition is a revision that delivers a tight and modern book. We are also pleased to introduce an exciting fully-integrated software system called DiscoverEcon featuring Paul Solman: DiscoverEcon software, brand-new videos that teach economic concepts in a fun and engaging way, and more, all in one convenient software package.