From Publishers Weekly
In a postscript to his dynamic history of Chess Records, Cohen (Tough Jews) confesses that its tale is one he's been telling since adolescence, "using whatever was at hand to make the case: not only does this song rock, it also has something big to tell us." Cohen's book has something big to say too—about how the unlikely marriage of the shtetl and the plantation produced Chicago blues and rock and roll. The music that exploded into the living rooms of America and the world might have remained in the juke joints of the South if not for "record men" like Leonard Chess, whose label is rivaled only by Atlantic for its influence. Sensing an audience where the big labels didn't, Chess carted unvarnished recordings of artists like Muddy Waters, Bo Diddley and Chuck Berry in the trunk of his Cadillac, getting them in stores and on the air by any means necessary. Cohen weaves the story of the mercurial, lovable but not always entirely ethical Chess with the stories of the artists he recorded and well-judged glimpses of social history. Though written with the energy of his teenage bull sessions, Cohen's history avoids the rhetorical excess nearly endemic to rock and roll books, offering instead a punchy and driven but also sturdy and careful narrative. Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.
From Booklist
More acclaim is rendered to Chess Records and Leonard Chess, in particular, in Cohen's engaging book based on the proposition that "Leonard Chess, along with a handful of the musicians he signed and promoted and coddled and fucked over and enriched, invented the very idea of Rock & Roll." The musicians Leonard and his brother, Phil, signed and so forth included Muddy Waters, Howlin' Wolf, Little Walter, and the rest of the Chicago blues elite, and this is inevitably the story of black musicians and Jewish businessmen coming together to almost inadvertently create timeless rhythm and blues and inspire the development of rock. Cohen blends the artists' stories with the upward progress of Leonard Chess' family, notably including son and eventual rock mogul Marshall, who called Muddy Waters grandfather. The Chess story hasn't languished untold, but Cohen's version of it, centered on the savvy businessman who moved to "an old money town" as his business grew but kept commuting to the south side to make it work right, is utterly fresh. Mike Tribby
Copyright © American Library Association. All rights reserved
Larry King
This is a brilliant book, the best book I have ever read about the recording industry....a classic.
Jann Wenner
A tough, funny and smart read. It's a big story, told in a big way.
Book Description
A tour-de-force history of Jews, blues, and the birth of a new industry. On the south side of Chicago in the late 1940s, two immigrantsone a Jew born in Russia, the other a black blues singer from Mississippimet and changed the course of musical history. Muddy Waters electrified the blues, and Leonard Chess recorded it. Soon Bo Diddly and Chuck Berry added a dose of pulsating rhythm, and Chess Records captured that, too. Rock & roll had arrived, and an industry was born. In a book as vibrantly and exuberantly written as the music and people it portrays, Rich Cohen tells the engrossing story of how Leonard Chess, with the other record men, made this new sound into a multi-billion-dollar businessaggressively acquiring artists, hard-selling distributors, riding the crest of a wave that would crash over a whole generation. Full of absorbing lore and animated by a deep love for popular music, Machers and Rockers is a smash hit. 12 illustrations. About the series: W. W. Norton and Atlas Books announce the launch of a dynamic new series: ENTERPRISE pairs distinguished writers with stories of the economic forces that have shaped the modern worldthe institutions, the entrepreneurs, the ideas. Enterprise introduces a new genrethe business book as literature.
About the Author
Rich Cohen, a contributing editor at Rolling Stone, is the author of Tough Jews, The Avengers, and Lake Effect. He lives in New York City.
Machers and Rockers: Chess Records and the Business of Rock & Roll FROM THE PUBLISHER
On the South Side of Chicago in the late 1940s, two immigrants-one a Jew born in Russia, the other a black Blues singer from Mississippi-met and changed the course of musical history. Muddy Waters electrified the Blues, and Leonard Chess recorded it. Soon Bo Diddley and Chuck Berry added a dose of pulsating rhythm, and Chess Records captured that, too. Rock & Roll had arrived, and an industry was born. In a book as vibrantly and exuberantly written as the music and the people it portrays, Rich Cohen tells the engrossing story of how Chess, with the other record men, made this new sound into a multi-billion-dollar business-aggressively acquiring artists, strong-arming distributors, riding the crest of a wave that would crash over a whole generation. Full of absorbing lore and animated by a deep love for popular music, Machers and Rockers is a smash hit.
FROM THE CRITICS
David L. Ulin - The Washington Post
It's a great story, and Cohen is ideally suited to tell it; a contributing editor at Rolling Stone and author of three previous books, including Tough Jews, he grew up in the Chicago suburb of Glencoe and writes with the jagged rhythms of the street. Most important, he understands the mythic fabric of the music, the way blues walks a line between the spiritual and the worldly, between Sunday morning and Saturday night.
Publishers Weekly
In a postscript to his dynamic history of Chess Records, Cohen (Tough Jews) confesses that its tale is one he's been telling since adolescence, "using whatever was at hand to make the case: not only does this song rock, it also has something big to tell us." Cohen's book has something big to say too about how the unlikely marriage of the shtetl and the plantation produced Chicago blues and rock and roll. The music that exploded into the living rooms of America and the world might have remained in the juke joints of the South if not for "record men" like Leonard Chess, whose label is rivaled only by Atlantic for its influence. Sensing an audience where the big labels didn't, Chess carted unvarnished recordings of artists like Muddy Waters, Bo Diddley and Chuck Berry in the trunk of his Cadillac, getting them in stores and on the air by any means necessary. Cohen weaves the story of the mercurial, lovable but not always entirely ethical Chess with the stories of the artists he recorded and well-judged glimpses of social history. Though written with the energy of his teenage bull sessions, Cohen's history avoids the rhetorical excess nearly endemic to rock and roll books, offering instead a punchy and driven but also sturdy and careful narrative. Agent, The Wylie Agency. (Sept.) Copyright 2004 Reed Business Information.
Library Journal
With the label that bore his (and brother Philip's) name, Leonard Chess changed the business of popular music by introducing some of rock's greatest musicians. Cohen, a contributing editor at Rolling Stone, chronicles the Polish immigrant's rise to fame in this entry of the new "Enterprise" series, which seeks to present business stories as literature. Starting out as a club owner, Chess learned the music business from the bottom up; his initial experience taught him how to gain the confidence of musicians. During his 20-year run, Chess launched the careers of Muddy Waters, Willie Dixon, and Chuck Berry, profiled here in separate chapters. While these are written with obvious knowledge and affection, they distract from the story of Chess himself. Had Cohen maintained his focus, this book might have filled a need in business collections; as is, it just recycles well-known music history. For a tighter, if drier, portrait of Chess Records, see Nadine Cohodas's Spinning Blues into Gold. For larger performing arts collections only.-Henry L. Carrigan Jr., Lancaster, PA Copyright 2004 Reed Business Information.