There's quite a bit of intelligent analysis and thought-provoking insight packed into the pages of Chuck Klosterman's Sex, Drugs, and Cocoa Puffs, which is a little surprising considering how darn stupid most of Klosterman's subject matter actually is. Klosterman, one of the few members of the so-called "Generation X" to proudly embrace that label and the stereotypical image of disaffected slackers that often accompanies it, takes the reader on a witty and highly entertaining tour through portions of pop culture not usually subjected to analysis and presents his thoughts on Saved by the Bell, Billy Joel, amateur porn, MTV's The Real World, and much more. It would be easy in dealing with such subject matter to simply pile on some undergraduate level deconstruction, make a few jokes, and have yourself a clever little book. But Klosterman goes deeper than that, often employing his own life spent as a member of the lowbrow target demographic to measure the cultural impact of his subjects. While the book never quite lives up to the use of the word "manifesto" in the title (it's really more of a survey mixed with elements of memoir), there is much here to entertain and illuminate, particularly passages on the psychoses and motivations of breakfast cereal mascots, the difference between Celtic fans and Laker fans, and The Empire Strikes Back. Sections on a Guns n' Roses tribute band, The Sims, and soccer feel more like magazine pieces included to fill space than part of a cohesive whole. But when you're talking about a book based on a section of cultural history so reliant on a lack of attention span, even the incongruities feel somehow appropriate. --John Moe


From Publishers Weekly
There's a lot more cold cereal than sex or drugs in Klosterman's nostalgic, patchy collection of pop cultural essays, which, despite sparks of brilliance, fails to cohere. Having graduated from the University of North Dakota in 1994, Klosterman (Fargo Rock City) seems never to have left that time or place behind. He is an ironically self-aware, trivia-theorizing, unreconstructed slacker: "I'm a `Gen Xer,' okay? And I buy shit marketed to `Gen Xers.' And I use air quotes when I talk.... Get over it." The essay topics speak for themselves: the Sims, The Real World, Say Anything, Pamela Anderson, Billy Joel, the Lakers/Celtics rivalry, etc. The closest Klosterman gets to the 21st century is Internet porn and the Dixie Chicks. This is a shame, because he's is a skilled prose stylist with a witty, twisted brain, a photo-perfect memory for entertainment trivia and has real chops as a memoirist. The book's best moments arrive when he eschews argumentation for personal history. In "George Will vs. Nick Hornby," a tired screed against soccer suddenly comes to life when Klosterman tells the story of how he was fired from his high school summer job as a Little League baseball coach. The mothers wanted their sons to have equal playing time; Klosterman wanted "a run-manufacturing offensive philosophy modeled after Whitey Herzog's St. Louis Cardinals." In a chapter on relationships, Klosterman semi-jokes that he only has "three and a half dates worth of material." Remove all the dated pop culture analyses, and Klosterman's book has enough material for about half a really great memoir.Copyright 2003 Reed Business Information, Inc.


From Booklist
In Fargo Rock City (2001), Klosterman parsed the midwestern heavy-metal scene. Now he broadens his scope to include the cultural implications of subjects as diverse as the Dixie Chicks, Internet porn, and soccer ("'the sport of the future' since 1977"). Fargo Rock City fans may blanch at chapter headings invoking the likes of George Will and Lisa Loeb, but never fear. "George Will vs. Nick Hornby: Ralph Nader Interlude" isn't about Will's wordy conservative philosophy but about Klosterman's tenure coaching a kids' soccer team, among other things. And it's the other things that account for Klosterman's appeal as he makes unexpected connections. Inspired by an early '80s NBA rivalry, he opines that "everyone who truly cares about basketball subconsciously knows that Celtics vs. Lakers reflects every fabric of male existence, just as everyone who loves rock 'n' roll knows that the difference between the Beatles and the Stones is not so much a dispute over music as it is a way to describe your own self-identity." Well, of course. Mike Tribby
Copyright © American Library Association. All rights reserved


Review
The Onion a.v. club One of the brightest pieces of pop analysis to appear this century.

GQ Quintessential Klosterman -- sometimes exasperating but almost always engaging.

San Francisco Chronicle The reigning Kasparov of pop culture wits-matching.


Review
The Washington Post Maddeningly smart and funny...[Klosterman's] good humor, compassion, and raw associative powers put him in the same league as Nick Hornby and Douglas Coupland, though he's a more tenacious critic than either.


Review
Bob Odenkirk of Mr. Show Chuck Klosterman has the time and inclination to think through the issues that you didn't even know were issues. Laugh at him, or with him, or both...but you will laugh, dammit, you will laugh.


Book Description
Countless writers and artists have spoken for a generation, but no one has done it quite like Chuck Klosterman. With an exhaustive knowledge of popular culture and an almost effortless ability to spin brilliant prose out of unlikely subject matter, Klosterman attacks the entire spectrum of postmodern America: reality TV, Internet porn, Pamela Anderson, literary Jesus freaks, and the real difference between apples and oranges (of which there is none). And don't even get him started on his love life and the whole Harry-Met-Sally situation. Whether deconstructing Saved by the Bell episodes or the artistic legacy of Billy Joel, the symbolic importance of The Empire Strikes Back or the Celtics/Lakers rivalry, Chuck will make you think, he'll make you laugh, and he'll drive you insane -- usually all at once. Sex, Drugs, and Cocoa Puffs is ostensibly about art, entertainment, infotainment, sports, politics, and kittens, but -- really -- it's about us. All of us. As Klosterman realizes late at night, in the moment before he falls asleep, "In and of itself, nothing really matters. What matters is that nothing is ever 'in and of itself.'" Read to believe.


Download Description
"From the kid who brought you Fargo Rock City -- the first book in history to garner the praise of Stephen King, David Byrne, Donna Gaines, Sebastian Bach, Jonathan Lethem, and Rivers Cuomo -- comes Sex, Drugs, and Cocoa Puffs -- the first book in history to examine breakfast cereal, reality television, tribute bands, Internet porn, serial killers, and the Dixie Chicks. Countless writers and artists have spoken for a generation, but no one has done it quite like Chuck Klosterman -- with an exhaustive knowledge of popular culture and a seemingly effortless ability to spin brilliant prose out of unlikely subject matter. Whether deconstructing Saved by the Bell episodes or the artistic legacy of Billy Joel, the symbolic importance of The Empire Strikes Back or the Celtics/Lakers rivalry of the 1980s, Chuck will make you think, he'll make you laugh, and he'll drive you insane -- usually all at once. Sex, Drugs, and Cocoa Puffs is ostensibly about movies, sports, television, music, books, video games, and kittens...but, really, it's about us. All of us. As Klosterman realizes late at night, in the moment before he falls asleep, ""In and of itself, nothing really matters. What matters is that nothing is ever 'in and of itself.'"" "

FROM THE PUBLISHER

Countless writers and artists have spoken for a generation, but no one has done it quite like Chuck Klosterman. With an exhaustive knowledge of popular culture and an almost effortless ability to spin brilliant prose out of unlikely subject matter, Klosterman attacks the entire spectrum of postmodern America: reality TV, Internet porn, Pamela Anderson, literary Jesus freaks, and the real difference between apples and oranges (of which there is none). And don't even get him started on his love life and the whole Harry-Met-Sally situation.

Whether deconstructing Saved by the Bell episodes or the artistic legacy of Billy Joel, the symbolic importance of The Empire Strikes Back or the Celtics/Lakers rivalry, Chuck will make you think, he'll make you laugh, and he'll drive you insane -- usually all at once. Sex, Drugs, and Cocoa Puffs is ostensibly about art, entertainment, infotainment, sports, politics, and kittens, but -- really -- it's about us. All of us. As Klosterman realizes late at night, in the moment before he falls asleep, "In and of itself, nothing really matters. What matters is that nothing is ever 'in and of itself.'" Read to believe.

FROM THE CRITICS

The Washington Post

The proper subject of smack talk is what's cool, what's not cool and why. But if intellectuals such as Thomas Frank or David Brooks cover this same turf like electric weed-whackers, Klosterman is a lawn-tractor with flames painted on the hood. He's the maddeningly smart and funny armchair critic from North Dakota who's right 90 percent of the time -- and the other 10 percent of the time, he's just so lunatic that the funny bone preempts the thinking bone. — Hans Eisenbeis

Publishers Weekly

There's a lot more cold cereal than sex or drugs in Klosterman's nostalgic, patchy collection of pop cultural essays, which, despite sparks of brilliance, fails to cohere. Having graduated from the University of North Dakota in 1994, Klosterman (Fargo Rock City) seems never to have left that time or place behind. He is an ironically self-aware, trivia-theorizing, unreconstructed slacker: "I'm a `Gen Xer,' okay? And I buy shit marketed to `Gen Xers.' And I use air quotes when I talk.... Get over it." The essay topics speak for themselves: the Sims, The Real World, Say Anything, Pamela Anderson, Billy Joel, the Lakers/Celtics rivalry, etc. The closest Klosterman gets to the 21st century is Internet porn and the Dixie Chicks. This is a shame, because he's is a skilled prose stylist with a witty, twisted brain, a photo-perfect memory for entertainment trivia and has real chops as a memoirist. The book's best moments arrive when he eschews argumentation for personal history. In "George Will vs. Nick Hornby," a tired screed against soccer suddenly comes to life when Klosterman tells the story of how he was fired from his high school summer job as a Little League baseball coach. The mothers wanted their sons to have equal playing time; Klosterman wanted "a run-manufacturing offensive philosophy modeled after Whitey Herzog's St. Louis Cardinals." In a chapter on relationships, Klosterman semi-jokes that he only has "three and a half dates worth of material." Remove all the dated pop culture analyses, and Klosterman's book has enough material for about half a really great memoir. Agent, Daniel Greenberg. (Aug. 26) Copyright 2003 Reed Business Information.

Kirkus Reviews