Scott Kelby, President, National Association of Photoshop Professionals
"The Photoshop 7 Bible, Professional Edition belongs on EVERY designer's bookshelf--it's that indespensable."


Book Description
* Picks up where the classic Photoshop 7 Bible (0-7645-3694-X) ends, with bonus color pages and topics for highend users
* Graphic artists and Web designers will flock to this special Bible edition-a peerless professional resource from a bestselling Photoshop guru
* Includes 320 color pages of exciting images and instruction for the experienced user
* Provides expanded coverage of advanced topics such as creating and optimizing Web graphics, using filters, convolution kernels and displacement maps, actions and batch processing, ImageReady, and more


Book Info
A comprehensive, lavishly illustrated guidebook is the ultimate reference for the serious Photoshop professional. Learn how to customize and apply the Auto Color command and other powerful new features. Master lighting effects and other professional-level features.


From the Back Cover
Master Photoshop’s most powerful retouching options, color adjustments, and filters Create sophisticated Web graphics, photographic compositions, and unique synthetic effects Achieve unprecedented control over layers, color balance, focus, lighting, masking, and styles "The Professional Edition is without a doubt the best book on Photoshop I’ve ever read." –Brian Maffitt, Chief Creative Officer, Total Training, Inc. "The Photoshop 7 Bible, Professional Edition belongs on EVERY designer’s bookshelf–it’s that indispensable." –Scott Kelby, President, National Association of Photoshop Professionals Inside, you’ll find advanced coverage of Photoshop 7 Create and optimize Web graphics and make the most of ImageReady Master Photoshop 7’s expanded range of painting and retouching options Explore new ways to adjust and enhance colors Exploit the power of convolution kernels and displacement maps Increase your efficiency with batch processing and the File Browser In this comprehensive, lavishly illustrated guidebook, Adobe certified Photoshop expert Deke McClelland has created the ultimate reference for the serious Photoshop professional. No matter how much experience you have, Deke’s expert instruction will advance your Photoshop skills to the next level with unique, in-depth coverage of Photoshop 7’s most powerful and challenging features. If you loan this book to someone, demand collateral–or you may never get it back! Learn how to customize and apply the Auto Color command and other powerful new features Correct seemingly impossible-to-fix images with the Channel Mixer Find out how complex features really work–highly detailed information graphics make it easy Master Lighting Effects and other professional-level features


About the Author
In 1985, Deke McClelland oversaw the implementation of the first personal computer-based production department in Boulder, Colorado. He later graduated to be artistic director for Publishing Resources, one of the earliest all-PostScript service bureaus in the United States.These days, Deke is a well-known expert and lecturer on Adobe Photoshop and the larger realm of computer graphics and design. He serves as host to the interactive "Best of Photoshop 7.0" that ships with many copies of Photoshop as well as the exhaustive and entertaining Total Training for Adobe Photoshop 7 (www.totaltraining.com). His other DVD- and CD-based video series include Digital Photography with Photoshop Elements, Total Training for Adobe Illustrator 10, Total Training for Adobe InDesign 2, and Total Training for PageMaker 7 (all Total Training). In addition to his videos, Deke is author of the award-winning titles Photoshop 7 Bible and Photoshop 7 Bible, Professional Edition (both Wiley Publishing, Inc.), now in their tenth year with more copies in print than any other guides on computer graphics. Other best-selling titles include Photoshop 7 For Dummies, Photoshop Elements 2 For Dummies, Look & Learn Photoshop, and Web Design Studio Secrets (all Wiley Publishing, Inc.), as well as Real World Illustrator 10, Real World Digital Photography, and Adobe Master Class: Design Invitational (all Peachpit Press).In 1989, Deke won the Benjamin Franklin Award for Best Computer Book. Since then, he has received honors from the Society for Technical Communication (once in 1994 and twice in 1999), the American Society of Business Press Editors (1995 and 2000), the Western Publications Association (1999), and the Computer Press Association (1990, 1992, 1994, 1995, 1997, and twice in 2000). In 1999, Book Bytes named Deke its Author of the Year.In addition to his other credits, Deke is an Adobe Certified Expert, a member of the PhotoshopWorld Instructor Dream Team, a featured speaker on the 2002 MacMania cruise of Alaska's Inside Passage, and a contributing editor for Macworld and Photoshop User magazines. In 2002, the National Association of Photoshop Professionals inducted Deke into the Photoshop Hall of Fame.

FROM OUR EDITORS

The Barnes & Noble Review
Few Photoshop users will fail to recognize the name Deke McClelland. But if you￯﾿ﾽre new around these parts, or if you￯﾿ﾽve spent the last 20 years of your professional career in a cave, we￯﾿ﾽll indulge you.

McClelland￯﾿ﾽs been writing insightful, fun-to-read books about Photoshop for more than a decade. Adobe chose him to host the interactive ￯﾿ﾽBest of Photoshop 7.0￯﾿ﾽ gallery that came with your copy of Photoshop 7. In 2002, he was inducted into -- get this -- the Photoshop Hall of Fame. But he￯﾿ﾽs best known for his magnificent Photoshop Bibles -- the bestselling computer graphics books ever.

The Photoshop Bibles have always had a proven formula: soup-to-nuts coverage, presented in McClelland￯﾿ﾽs friendly, funny, instantly recognizable voice. But now McClelland￯﾿ﾽs messing with the formula.

No, the tone hasn￯﾿ﾽt changed: McClelland still shoots from the hip, thank heavens. But where the Photoshop Bibles have always been huge black-and-white books covering everything but the kitchen sink, Photoshop 7 Bible, Professional Edition is in full color from start to finish. There are more than 1,000 separate illustrations. All the photos are printed at 300 pixels per inch or higher. All the full-color screen shots are meticulously diagrammed. And, for the first time, the book￯﾿ﾽs printed on glossy paper -- so, finally, it￯﾿ﾽs as much a pleasure to look at as it is to read.

At 650 pages, Photoshop 7 Bible, Professional Edition is some 40 percent shorter than the ￯﾿ﾽregular￯﾿ﾽ Photoshop Bible. (Color costs beaucoup bucks.) So McClelland has refocused the text on 14 crucial aspects of using Photoshop: areas where he can especially supercharge your creativity and productivity.

Where the Photoshop Bibles have always catered to beginners and experienced users alike, this book rips away the beginners￯﾿ﾽ coverage. (No more coverage of Preferences. These pages are dedicated to more challenging stuff, like creating your own custom effects.)

What￯﾿ﾽs more, while there￯﾿ﾽs some overlap with Photoshop 7 Bible, the majority of these pages are new. And if you￯﾿ﾽre upgrading from Photoshop 6 Bible, you￯﾿ﾽll have never seen 85 percent of this text.

The Professional Edition is focused more than ever before on creative technique. You￯﾿ﾽll find exclusive or substantially expanded coverage of hue and saturation adjustment; the sRGB color space; the Channel Mixer; layer styles; history; Render filters; automated actions; batch renaming and processing; arbitrary and displacement maps; digital photography; and Web graphics techniques -- to name just a few topics.

The coverage of Levels and Curves is representative of McClelland￯﾿ﾽs depth -- and attitude. He starts by trashing Brightness/Contrast, the feature ￯﾿ﾽlaymen￯﾿ﾽ would use to adjust luminosity levels: ￯﾿ﾽThe layman is a simple man and Brightness/Contrast is a simple command. They make a perfect pair￯﾿ﾽ Granted, Brightness/Contrast is simple, but it￯﾿ﾽs also misleading, indiscriminate, and arbitrary.￯﾿ﾽ As a pro, you want to do the job with Levels and Curves -- always.

So McClelland shows you expert techniques for using Levels to adjust specific brightness values in highlights, shadows, and midtones in any color channel, one channel at a time. He explains histograms so you can actually understand them; and completely demystifies the powerful (if cumbersome) Curves and Gradient Map commands. You￯﾿ﾽll learn when to use Auto Levels, when to use Auto Contrast, when not to, and how to tweak these Auto features to do what you really want.

You￯﾿ﾽll also appreciate McClelland￯﾿ﾽs 70-page discussion of Photoshop￯﾿ﾽs best destructive filters, Pixelate, Distort, and Render. Here, he introduces a really cool ￯﾿ﾽCrystal Halo￯﾿ﾽ effect, and shows how to create exceptional mezzotints. He presents quick, effective ways to create custom lighting effects, clouds, thick-liquid droplets, and concentric pond ripples. He even shows how to create metallic coatings with gleaming highlights and crisp shadows -- without using the often-disappointing Chrome filter.

There￯﾿ﾽs a lot more. An excellent chapter on masks and extractions. Expert coverage of Web graphics, including compressing color palettes; regulating compression and dithering with masks; and using diffusion transparency dithering. Great ideas for using corrective filters to heighten focus and contrast, and to convert images to line drawings. This might just be the Technicolor Photoshop Bible of your dreams. Bill Camarda

Bill Camarda is a consultant, writer, and web/multimedia content developer. His 15 books include Special Edition Using Word 2000 and Upgrading & Fixing Networks For Dummies®, Second Edition.

FROM THE PUBLISHER

Master Photoshop￯﾿ﾽs most powerful retouching options, color adjustments, and filters Create sophisticated Web graphics, photographic compositions, and unique synthetic effects Achieve unprecedented control over layers, color balance, focus, lighting, masking, and styles

"The Professional Edition is without a doubt the best book on Photoshop I￯﾿ﾽve ever read." ￯﾿ﾽBrian Maffitt, Chief Creative Officer, Total Training, Inc.

"The Photoshop 7 Bible, Professional Edition belongs on EVERY designer￯﾿ﾽs bookshelf￯﾿ﾽit￯﾿ﾽs that indispensable." ￯﾿ﾽScott Kelby, President, National Association of Photoshop Professionals

Inside, you￯﾿ﾽll find advanced coverage of Photoshop 7 Create and optimize Web graphics and make the most of ImageReady Master Photoshop 7￯﾿ﾽs expanded range of painting and retouching options Explore new ways to adjust and enhance colors Exploit the power of convolution kernels and displacement maps Increase your efficiency with batch processing and the File Browser