Review
“…comprehensively written…simplified as much as it possibly could without losing any attention to detail…” (M2 Best Books, May 2004)
Review
“…comprehensively written…simplified as much as it possibly could without losing any attention to detail…” (M2 Best Books, May 2004)
Book Description
Expert advice on how to stage the perfect event every time
"A terrific resource of information for anyone in the event-planning business." —James Spellos, CMP, President, Meeting U.
Meeting & Event Planning For Dummies is a practical step-by-step guide to the strategies and techniques event-planning professionals use to bring people together. This comprehensive resource covers all the angles from the little details to the big picture to make sure your business meetings and special events come off without a hitch!
Praise for Meeting & Event Planning For Dummies
"Packed with valuable information in an easy-to-use format. [It] covers all the basics for the meeting planning novice." —Diane Silberstein, President, Diane Silberstein & Associates
"A great resource book every event professional should have.... Checklist heaven! We all love our checklists, and this book is full of them!" —Cathy Breden, CAE, CMP
About the Author
Susan Friedmann is President of The Tradeshow Coach, which works with national and international exhibitors planning trade shows and special events.
Meeting and Event Planning for Dummies FROM THE PUBLISHER
How to create effective and exciting business eventsfrom huge trade shows to power meetings
Meetings planning guru Susan Friedman shares her secrets of success and reveals how she remains a star in the convention and event industry (which generates $100 billion worldwide and provides 1.5 million full-time jobs in the U.S.). Filled with practical tips on how to keep events on time and on budget, this guide gives expert advice on managing hidden costs and planning around event emergencies. Readers get clear counsel about the fine print of event planningfrom contracts and insurance, to zoning and liquor licenses, to dealing with volunteers and union workers.