Robert J. Bruss, Tribune Media Services
"This book contains the best real estate negotiation strategies I've ever read."


Book Description
Learn the moneymaking secrets of purchase option investing from two leading real estate investment experts. Real estate investment is one of the surest paths to financial success. Two self made real estate millionaires outline a low risk approach called "purchase option investing", enabling novice or experienced investors to buy homes with little or nothing down.


About the Author
Coauthors Peter Conti and David Finkel are leading real estate investment experts and self-made millionaires, with personal real estate holdings valued at more than $8 million. They are successful business owners, investors, and coauthors of How to Create Multiple Streams of Income Buying Homes in Nice Areas with Nothing Down. Popular as trainers and presenters, they speak in front of thousands of real estate investors every year and write a regular column in Creative Real Estate Magazine.


Excerpted from Making Big Money Investing in Real Estate : Without Tenants, Banks, or Rehab Projects by Peter Conti, David Finkel. Copyright © 2002. Reprinted by permission. All rights reserved.
I N T R O D U C T I O N Welcome to Purchase Option Investing Thank you for picking up this book. We’re not sure if you bought it after attending one of our workshops, or after hearing us interviewed on television or radio, or if a close friend of yours gave the book to you as a gift. Maybe you were just browsing in a bookstore and picked this book off the shelf. However you found this book, it was no accident. Something drew you to learn more about making money investing in real estate. Perhaps you are already investing in real estate and want to pick up a few more ideas to help you fine tune your skills, or maybe you are beginner and want to learn exactly how to get started investing. Whether you are a seasoned investor or a fresh beginner, this book will help you make more money investing in real estate without the hassles associated with traditional real estate investing, such as tenants, banks, or rehab projects. How can we make such an outrageous claim—and even put it on the cover? Is our claim just hype to trick you into buying the book? No, it isn’t. Over the past six years, we’ve been fine tuning our Purchase Option System so that we now do almost all of our deals without ordinary renters, without risky bank financing, and without involved rehab projects. In this book, you’ll learn how you can put all that we have learned into action to make money investing in real estate. Rather than putting a renter into your investment property, you will learn how to sell your properties on a rent-to-own basis to a tenant-buyer. Your tenant-buyer will give you a large chunk of cash up front for the opportunity to buy the property later and will be responsible for the day-to-day maintenance of the property. Your tenant-buyer will have an ownership mentality that will free you up from the headaches and hassles of traditional landlording. And rather than putting 20 percent to 30 percent down and signing personally on conventional financing, you are going to learn how to get owners to be your bank. You’ll learn about how to put tried-and-true buying strategies to work for you like "lease options" and "subject to" financing. You are going to learn the exact language patterns you need to use to get sellers to say, "Yes!" to financing your deals. And rather than spending long hours and lots of money overseeing involved rehab projects, you are going to learn how to buy homes in nice areas with little or nothing down. While you still might be tempted to do a rehab project now and then, we’re going to show you how you can make a lot of money by buying nice homes that don’t need fix-up work so that you get your profits easier and with less risk. Treat this book like a cafeteria line of insider tips, tricks, and techniques. As you go through it, put the items you feel are most valuable on your tray and use them. Leave whatever isn’t a fit for you behind. The ideas and strategies you decide to put into action will help you make money. The book is laid out in six chapters that give you the full picture of Purchase Option investing. Purchase Option investing is a simple and systematic approach to buying nice homes in nice areas with little or nothing down. It uses a variety of creative financing strategies to get ownership or control of properties with attractive, low-risk terms to you—the buyer. The focus of the Purchase Option System is to keep you in your highest paying role, that of an investor, not the role of a handyman, landlord, or loan supplicant. In Chapter 1, you’ll get introduced to the big picture of Purchase Option invesing. You’ll learn what stops other investors and how you can make sure you succeed. In Chapter 2, you’ll learn all five of the Purchase Option buying strategies. You’ll learn to use these powerful techniques to finance your deals so that you can safely leverage your way into each purchase. In Chapter 3, you’ll learn about the Instant Offer System—the cutting-edge negotiating system that will help you get sellers to say, "Yes!" to your creative offer. You’ll learn 17 specific language patterns and negotiating tactics that you’ll need to close the deal. In Chapter 4, you’ll learn 14 ways to systematically lower your risk when you are investing in real estate. This chapter will give you the peace of mind that you will be able to keep all the money you will be earning with your investing. In Chapter 5, you’ll learn how you can turn your properties into a hands-off stream of income by selling them on a rent-to-own basis. You’ll learn how to price, market, and show your properties so that you can turn your real estate portfolio into hassle-free income. And finally, in Chapter 6, you’ll learn how to put it all into action. You’ll learn three ways to find your first deal in 45 days or less. You’ll also get a five-step action plan to give you a road map of what to do next. After you’ve given our ideas a try, we’d love to hear from you.Please e-mail your stories to us at: mentor@resultsnow.com. We wish you the best of luck in your investing!

FROM THE PUBLISHER

Making great deals in real estate is one of the surest paths to financial and investment success. But with real estate, it￯﾿ﾽs all too easy to get bogged down with concerns about rehabbing, tenants, or bank financing. While the standard methods of investing-flipping, rehabbing, and landlording-can be effective, alternative strategies can create a much quicker positive cash flow.

In Making Big Money Investing in Real Estate without Tenants, Banks, or Rehab Projects, successful real estate investors Peter Conti and David Finkel share the money-making secrets of purchase option investing. There are numerous ways to invest using creative financing deals with little or no cash down. The co-authors￯﾿ﾽ field-tested tactics have worked for people from all walks of life-from stay-at-home moms to entrepreneurs. ￯﾿ﾽIf they can do it, you can do it,￯﾿ﾽ say the authors. They prove their point when sharing nearly 30 success stories and case studies.

Taking readers step-by-step through their model, the authors offer strategies and techniques, explaining what to do and how to do it. They share detailed checklists, marketing pieces, scripts, and forms-everything that investors will need to be successful. Each chapter is packed with proven advice for any reader who wants to: *Negotiate the best price-including the actual wording that makes sellers say ￯﾿ﾽyes.￯﾿ﾽ *Overcome seller objections and close a deal. *Build an escape hatch and otherwise lower risks. *Buy property without ever talking to a banker. *Sell for top dollar through rent-to-own deals.

SYNOPSIS

For both beginners and seasoned investors, this book shows how to use a creative financing method to control a property and change the terms with which it is made available to a new buyer, increasing the value of the property and the profit for the investor. It offers step-by- step guidelines for finding and structuring purchase option deals, and shares success stories of investors. Conti has written previously on real estate investing. Finkel is the host of a nationally syndicated weekly radio show on real estate. Annotation c. Book News, Inc., Portland, OR

FROM THE CRITICS

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