This single volume contains two best-selling works by America's #1 authority on the arts of persuasion and "making the sale." Together, "Secrets of Closing the Sale" and "Top Performance" provide the ultimate guide to high-level performance that can be applied to all walks of life, not only in sales. Managers, corporate executive, teachers, entrepreneurs (even parents) will reap the rewards of Ziglar's wise strategies. At the heart of Ziglar's philosophy is his belief that the only way to become the best is by caring about the people you serve and believe in the product you're selling--not by duping or cheating the customer. His methods demonstrate how to get a positive, immediate decision that benefits both the prospect and the salesperson. To quote Ziglar, "The critical part of the sales process is the honesty and integrity of the salesperson...If you're going to be convincing, you've got to be convinced." In "Secrets of Closing the Sale" Ziglar shares his time-test principles of success. Learn: *The psychology of closing, with over 100 effective closings for every kind of sales situation *Professional tips from America's 100 most successful salespeople *How to use your voice in selling *How to develop a winning attitude *And more Ziglar takes his approach to the next level in "Top Performance," where he addresses the art of effective people-management in the corporate world. He shares the essential qualities of good leadership with details on: *How to make others want your leadership *How to look for the good and expect the best in order to get amazing results *How to use role modeling for top performance *How to communicate effectively *How to develop excellence in yourself and others With this single volume, you can learn the skills that have inspired and motivated millions in Ziglar's "I CAN" seminars and the strategies that have been included in Ziglar's tapes, books, and videos used by companies and businesses to train employees.