Michael Treacy, author of Double-Digit Growth and The Discipline of Market Leaders
A must read for busy executives looking for every advantage for their firm.
Don Peppers and Martha Rogers, authors of The One to One Future
Better read it if you plan to do any business in the 21st century.
Randy Mott, Senior Vice President and CIO, Dell
A fresh perspective on some of the most important, common sense factors that have enabled companies to better leverage data.
Dipak C. Jain, Dean, Kellogg School of Management, Northwestern University
It's the only way to see the road ahead while doing business at the speed of light.
Book Description
What is the one thing I have that my competitors do not have? What can I invest in that my competitors cannot replicate? Information. It's the new competitive edge. Capitalizing on the information a company owns about its customers, suppliers and partners is now the value proposition for sustainable long-term growth. Authors Mark Hurd and Lars Nyberg go inside companies to see the value proposition in practice. Combining case studies and analysts' insights with common sense and surprisingly simple ideas for growth, The Value Factor shows how companies transform information into a competitive asset. Hurd and Nyberg have access to some of the top companies in every industry and from around the world. In this book they share their unique perspective on what the innovators are doing to get ahead and stay ahead in the tough business environment of today and how top companies are meeting challenges and turning them into growth opportunities.
Book Info
Text combines case studies and analysts' insights with common sense and simple ideas for growth to show how companies transform information into a competitive asset. DLC: Business information services.
About the Author
Mark Hurd is president and chief executive officer of NCR Corporation, a leading global technology company. NCR's automated teller machines, retail systems, Teradata® data warehouses and IT services provide Relationship Technology™ solutions that maximize the value of customer interactions. Lars Nyberg is chairman of the board of directors of NCR Corporation, a leading provider of Relationship Technology™ solutions.
The Value Factor: How Global Leaders Use Information for Growth and Competitive Advantage FROM THE PUBLISHER
Hurd and Nyberg have access to some of the top companies in every industry and from around the world. In this book they share their unique perspective on what the innovators are doing to get ahead and stay ahead in the tough business environment of today and how top companies are meeting challenges and turning them into growth opportunities.
Art & Photography
Book Info
