The publisher, O'Reilly and Associates
Success in international business is not just about your product and service, or about terms and delivery schedules. Success is about people, traditions and relationships. Passport to the World books are comprehensive guides to understanding a country's people, culture, etiquette and communication styles. Passport Taiwan will help you: Avoid cultural faux pas Learn about Taiwan's values and beliefs Understand the reasons behind the actions Develop an effective negotiating style Don't leave without your passport!